Red Scout Beauty Advisor Training
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Red Chip Solutions has exclusively partnered with Red Scout for reselling their courses in India.
Red Scout is the leading provider of interactive digital (online) training for motivated individuals who want to start, or advance their career in the beauty industry.
The eLearning content has been developed by international industry specialists, and specifically for the cosmetic retail industry, with four core course categories: Skincare, Makeup, Fragrance and Customer Sales & Service.
Learning this content online is a revolutionary way of training, and has been endorsed by the major Brands and Retailers in the industry.
The training is suitable for Beauty Advisors in Department stores, Duty Free operations, Pharmacy/Drugstore, Specialty stores and Online Customer Service centres. It is perfect for anyone who is already in the industry wanting to expand their ‘category content’ knowledge across all areas of beauty. It is also great for anyone who has an interest in the beauty industry and wants to be proactive about starting their career.
Ready Courses for Beauty Industries
RED SCOUT ‘BEAUTY INDUSTRY - CUSTOMER SALES & SERVICE’ COURSE
This engaging and interactive eLearning course has been developed to give beauty consultants a new level of confidence in service and selling skills, in four core modules
RED SCOUT SKINCARE COURSEWARE
Red Scout’s Skincare Course provides your beauty consultants with the fundamental, practical information to do this with confidence.
RED SCOUT FRAGRANCE EXPRESS COURSE
This is an intensive retail fragrance training course, which all fragrance consultants need to know in four core modules. The course content is available in English, Traditional Chinese and Simplified Chinese.
RED SCOUT MAKEUP COURSEWARE
Red Scout’s Makeup Course provides beauty consultants with the knowledge and the skills to confidently advise customers and to help transform their look.
Red Scout ‘Beauty Industry - Customer Sales & Service’ Course
Red Scout’s Customer Sales & Service Course equip beauty consultants with the skills to appropriately advise customers, as well as provide tips and tricks to go above and beyond expectations.
This engaging and interactive eLearning course has been developed to give beauty consultants a new level of confidence in service and selling skills, in four core modules:
- Greeting the Customer
- Identifying the Customer’s Needs
- The Product Solution
- Closing the Sale
1. Greeting the Customer
2. Identifying Customer Needs
3. The Product Solution
4. Closing the Sale
Closing the sale can often be one of the most difficult things to do. We review a ‘trial close’, buying signals from the health and beauty customer, dealing with objections and also introducing an add-on/link sale after closing.
Red Scout Fragrance Express Course
This is an intensive retail fragrance training course, which all fragrance consultants need to know in four core modules. The course content is available in English.
The Fragrance eLearning courseware incorporates Michael Edward’s Fragrance Wheel within the training. This revolutionary new way of training is first-to-market, with the Fragrance Express Course designed specifically for beauty consultant recommending fragrance.
It comprises four core modules:
- Understanding Fragrance
- Fragrance Classification
- Fragrance Products
- Selling Fragrance
1. Understanding Fragrance
2. Fragrance Classification
3. Fragrance Products
4. Selling Fragrance
Red Scout Skincare Express Course
Everyone wants great skin and while customers are increasingly savvy about skincare products and ingredients available on the market, they still look to the beauty consultant to guide them into making the right decision and providing them with expert advice.
Red Scout’s Skincare Course provides your beauty consultants with the fundamental, practical information to do this with confidence.
The Skincare Course comprises four core modules:
- Skin ID
- Skincare Steps and Products
- Common Skin Concerns
- Skin by Age Group
1. Skin ID
Identifying skin types correctly is critical to a successful consultation.
We review the common skin types, how internal and external factors affect skin, what sensitive skin is and what this really means, as well as skincare terms such as pH levels, collagen and elastin.
2. Skincare Steps and Products
A detailed presentation of the skincare product matrix, and how to provide the best skincare product recommendation to the customer.
We teach beauty consultants about each skincare step and the various types of products that they may come across for each particular step, e.g. in Step 1 for Cleansing, we cover all product textures (gels, balm, milk, cream, etc), their USPs, benefits, etc to give beauty consultants a strong understanding of the product matrix.
3. Common Skin Concerns
Common skin concerns are a topic of conversation in every health and beauty retail environment.
We cover in detail 13 common skin concerns – how they occur, the causes, and recommendations for each particular skincare issue.
4. Skin by Age Group
It is important to tailor your approach and solution to customers in different age brackets.
This module brings beauty consultants through the skin concerns of each decade, the characteristics and structure of the skin during the ageing process, as well as age-appropriate products to use for each decade.
Red Scout Makeup Express Course
Red Scout’s Makeup Course provides beauty consultants with the knowledge and the skills to confidently advise customers and to help transform their look.
The course comprises four modules covering the four main makeup topics in detail:
- Foundation
- Powder
- Eye Makeup Products
- Lip Makeup Products
1. Foundation
Upon completion of this module, you will have a deep understanding of the Foundation category and product matrix so you can define which product is most suitable for your customer. Specific focus will be on Cream, Liquid, Powder & Foundation in One; Mineral; Long Wear; Cushion Foundations as well as Tinted Moisturisers and BB creams. You will also be able to describe the features, advantages and benefits of each foundation product; confidently choose the best colour and do a simple foundation application.
2. Powder
Upon completion of this module, you will have an in-depth knowledge of the Powder category and product matrix so you can define which product is most suitable for your customer. Specific focus will be applied to Loose, Pressed, and Blotting Powders, as well as Cream to Powder/Liquid to Powder. You will also be able to describe the features, advantages and benefits of each powder product; confidently choose the best colour and do a simple powder application.
3. Eyes
Upon completion of this module, you will have a detailed understanding of the Eye Makeup category and product matrix with a focus on eye shadow, eye liner, mascara and brow products. You will also be able to describe the features, advantages and benefits of each powder product; confidently choose the most appropriate eye product and colour; and then do a simple eye makeup application.
4. Lips
Upon completion of this module, you will have a detailed understanding of the Lip Product category and product matrix with a focus on lip pencils, lip gloss, lipstick and lip balms. You will also be able to describe the features, advantages and benefits of each lip product; confidently choose the most appropriate lip product and colour; and then do a simple lip makeup application.